Personal Branding is essential to standing out from the crowd in a competitive marketplace. Whatever role you're in, corporate or self-employed, you have to think of your career in a more entrepreneurial way than ever.
It's not just about what you look like. It's more about discovering your authentic core brand and then packaging yourself to project this consistently and effectively.
On 11th June 2008 at 8pm (UK time-BST), I'll be in conversation with Lesley Everett who is recognised as a ...